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Strictly Private & Confidential — Partner Briefing
Wise Friend is building the behavioral health system that physical health has had for 40 years — and that the AI economy now demands urgently.
The Gap
Forty years ago, if your back hurt, you saw a doctor. Today you have a trainer, a physio, a run club, and a wearable. Behavioral health still runs the way physical health did in 1985. The preventative floor is missing. The peer layer — the trainer equivalent — has never been built.
The AI Imperative
The skills that determine whether AI is used wisely or carelessly are the same skills behavioral health builds.
LinkedIn's 2025 data shows the top in-demand skills are AI literacy, conflict mitigation, adaptability, and innovative thinking. These are not separate from behavioral health development. They are what it produces.
LinkedIn Workforce Report, 2025
The Platform
A complete ecosystem for structured behavioral health development — built around a proprietary curriculum refined over 25 years, AI-enhanced without being AI-dependent. The methodology, sequencing, and language are the moat.
A structured journey through 10 behavioral health pillars — starting within, expanding outward. Based on the Myelin Curriculum, infused with DBT, CBT, ACT, and mindfulness frameworks.
A purpose-built learning management system with native AI integration. Includes full cohort management for structured mentorship programs at scale. More adaptive than any off-the-shelf platform.
Structured training and certification for behavioral health supporters. Skills-based, not clinical. Listening, holding space, early recognition, proper referral. 100+ tools and activations built in.
A voice AI agent guiding individuals through the Life Plan pathway, in alpha. Guardrailed by the curriculum. The AI makes depth accessible at scale without compromising the methodology.
Full cohort infrastructure with retreats, trainings, mentor matching, and community tools. White-labeled for partner organizations. We bring the system; they bring the community.
Life plans, workbooks, and journals that anchor digital learning in the physical world. Some of the most powerful development happens off-screen, in a person's own hand.
Live Product — Staging
Curriculum Architecture
Most programs meet you once. This curriculum is a lifelong ladder — from self-knowledge, to supporting others, to leading communities. Based on the 10-step Myelin Curriculum, proven over 25 years.
The Life Plan. A comprehensive diagnostic through 10 pillars — mindset, sleep, physical fitness, nutrition, emotional fitness, communication, community, financial health, productivity, and purpose.
Peer support certification. Listening non-judgmentally, holding space, recognizing early signs, and referring appropriately. Behavioral health first aid — structured, scalable, and accessible.
Mentorship mastery and facilitation. Running cohorts, leading programs, building cultures of psychological safety. Where individual development becomes organizational transformation.
Traction
Every partnership to date has come to us. Organizations pre-licensed the curriculum before the product was complete. That is not a sales story. It is a signal.
25 years of transformational youth leadership programming. ICF co-develops curriculum with Wise Friend. Together: community reach + behavioral health rigor + AI infrastructure.
High-performance athletes are among the most under-resourced populations in structured mental and emotional development. A proven proving ground for the methodology.
Both white-labeled. Wise Friend is the infrastructure. A replicable model for any mission-aligned institution that wants to embed this system into their culture.
"The outcomes have been remarkable, and with the utmost confidence I can recommend their work and the integrity with which they conduct themselves."
Richard Baker, Chairman — Hudson's Bay Company
Market
We are entering the $10B US corporate behavioral health training market — the most immediate, highest-urgency opportunity. The full addressable market expands across hospitals, schools, treatment centers, sports, and individuals. We are capturing the first layer methodically.
Scoped for peer support vertical, Jan 2024. Full ecosystem spans 12+ additional audience categories.
80% of employees say mental health training is important for a positive workplace culture. Only 11% of workplaces require it. The demand is clear. The structured supply does not yet exist.
Roles requiring AI skills are nearly twice as likely to also demand resilience, ethics, and analytical thinking. The behavioral health training market and the AI workforce readiness market are converging.
Workplaces offering mental health training show a 17-point productivity improvement. $1.47 return for every dollar spent on workplace wellness initiatives.
The Team
This team found behavioral health not as a market opportunity but as individuals — through athletics, peer support work, corporate leadership, and the direct experience of watching what happens when people have these tools.
How It Works
Wise Friend operates as the behavioral health engine behind organizations that want to embed structured development into their culture. White-labeled. Customizable. Scalable without losing depth.
Join the Work
We are looking for people who understand that behavioral health infrastructure is the defining human opportunity of the AI era — and who want to help build it with integrity.
Clinical advisors, accreditation bodies, and licensed professionals who can validate and co-develop the curriculum framework. The partnership that matters most right now.
Organizations and foundations that want to embed this system into their culture. We bring the infrastructure. You bring the community and the mission.
Impact-aligned individuals who believe human readiness is the infrastructure play of the next decade — and want to bring resources, relationships, or reach.
The Work
The infrastructure for human flourishing has never been built at scale. The tools exist. The methodology is proven. The urgency has never been higher.
Begin the conversation[email protected] · wisefriend.org